The Base of the Pyramid (BoP) Protocol Initiative is an action research program launched in 2003 to develop and refine a corporate innovation process geared for the unique challenge of sustainably serving Base of the Pyramid markets.
Friday, March 07, 2008
BOP Protocol releases version 2
The Base of the Pyramid (BoP) Protocol Initiative is an action research program launched in 2003 to develop and refine a corporate innovation process geared for the unique challenge of sustainably serving Base of the Pyramid markets.
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